
Impactful Sales Presentations
UPCOMING CLASS
15-16 January 2025
6-7 February 2025

OVERVIEW
This comprehensive course will enhance your ability to deliver compelling sales presentations through mastering market analysis and business opportunity assessment techniques. You'll discover how to gather and evaluate crucial market intelligence from diverse sources.
Learn to transform raw market data into persuasive investment proposals whilst developing expertise in analysing market potential and growth opportunities. Our practical approach ensures you can effectively identify and validate reliable business information sources.
The course guides you through sophisticated customer needs assessment methods, enabling you to create detailed profiles and understand crucial decision-making processes. You'll master techniques for mapping customer journeys and interpreting satisfaction metrics for targeted presentations.
Gain valuable skills in conducting thorough environmental scans, helping you identify internal capabilities and external market factors that influence organisational success. These insights will strengthen your ability to develop strategic responses to market changes.
The final component focuses on translating your market analysis into actionable business proposals. You'll learn frameworks for prioritising opportunities and methods for quantifying potential returns, enabling you to present compelling investment cases to management.
This course is ideal for sales professionals seeking to enhance their presentation impact through data-driven market intelligence and strategic analysis skills.

TARGET LEARNERS
This course is targeted at sales executives, account managers, business development representatives, sales consultants and sales team leaders, including other professionals looking to transition into a career in one of these roles.

PRE-REQUISITES
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21 years and above
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At least one month work experience in a sales capacity
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Speak, write, listen and read English at a proficiency level not lower than the Workplace Literacy (WPL) Level 6, and at a Workplace Numeracy Level 5
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At least a diploma or equivalent


Learning Outcomes

Evaluate market information sources and analysis methods to create a detailed market intelligence report supporting sales presentations.

Analyse market potential data to produce a comprehensive investment opportunity assessment report for sales presentations.

Develop a detailed customer needs analysis report to support targeted sales presentations.

Create an environmental scan report analyzing internal and external factors impacting organizational objectives.


Design a strategic business opportunity proposal incorporating market analysis findings for management consideration.

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Course Fee

S$1100 per participant (excl. GST)
Self-Sponsored
Course Fee
$1100 (Excl. GST)
50% funding by
SkillsFuture Singapore (Baseline)
$550
GST
$99
Amount Payable
$649
Eligible for SkillsFuture Credits
Up to 100% of Course Fee* Subject to SkillsFuture Credit Availability
*Singapore Citizens aged 25 and above can offset the course fee using their SkillsFuture Credit
*NTUC members enjoy 50% unfunded course fee support for up to $500 each year for courses supported under UTAP.
Company-Sponsored
Course Fee
$1100 (Excl. GST)
70% funding by
SkillsFuture Singapore
(Enhanced Training Support for SMEs)
$770
GST
$99
Amount Payable
$429
Additional Support via Absentee Payroll
$4.50/hr, capped at $100,000/enterprise / year
**SME Eligibility Criteria
- Registered or incorporate in singapore
- At least 30% local shareholding by singapore citizens or PRs
- Employment size of not more than 200 (at group level) or with annual sales
turnover (at group level) of not more than $100 million
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Eligible companies can also claim 90% out-of-pocket expense with SkillsFuture Enterprise Credit (SFEC)
Additional Notes:
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Lessons will be conducted in English. Participants are expected to be able to read and write in basic English.
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Participants are required to bring their own laptop that can connect to the internet for access to the online class and course materials.
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In line with our environmentally friendly practices, we will not be providing printed course materials to reduce paper waste.
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Upon successful completion of the course, the participant will receive a certificate issued by ClickAcademy Asia Pte Ltd.
Click here to read our Withdrawal & Refund Policy.
Disclaimer: ClickAcademy Asia reserves the right to change the course instructor without prior notice. The course instructor will be finalised and informed to the registered participants at least 1 working day before the course commencement date.
About The Instructor



ABOUT CLICKACADEMY ASIA
ClickAcademy Asia is a premier training academy focusing on executive education for professionals in the fields of digital marketing, sales & marketing, and communications.
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ClickAcademy Asia training covers Singapore, Malaysia, Indonesia, Vietnam, India, Thailand, Australia and Hong Kong. The academy has conducted digital marketing workshops for participants from over 30 countries worldwide. To date, ClickAcademy Asia has trained over 13,000 PMEBs (professional, managers, executives and businessmen) and 6,000+ local and global companies (including NGOs and Government agencies).
ClickAcademy Asia was established in the year 2011. The academy is the leading practitioners’ digital marketing academy and is also the official Google Partner Academy in Singapore and Malaysia.
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The academy provides training and certification on Google Ads, Google Analytics, Mobile Advertising and YouTube Video Advertising. ClickAcademy Asia is also the training provider for the Go Global programme led by Google (2015-2018), 2017 Google Ignite (Malaysia) , Google Elevator (Singapore and Malaysia) program and 2019 Mahir Digital Bersama Google (Malaysia).